Social ads that bring customers - not just clicks.

More reach. More leads. More sales.

Imagine your ideal customers scrolling through Instagram, LinkedIn or TikTok – and your advert hits the spot. We place targeted social ads on Meta, LinkedIn & TikTok – for measurable results instead of colourful posts. No content production, no guesswork. Just performance.

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What is social advertising - and why does it determine your success in Meta & Co.

93% of users scroll through social networks every day – but only 3% buy directly.

If you don’t appear at the right time with the right message, you will be overlooked – or end up in the next swipe.

Social advertising means:

Your adverts appear exactly where your target group is – in Instagram stories, in the LinkedIn feed or between TikTok videos.
Targeted. Affordable. Measurable.

Social ads comprise three core areas:

1. campaigns for awareness, leads & applications
We differentiate according to funnel level and address your target group where they are.

2. retargeting & lookalike audiences
You stay in people’s minds – with dynamic re-ads & data-based target group strategies.

3. performance tracking & budget control
What works is scaled. What doesn’t perform is replaced. No guesswork involved.

Your pole position in the feed - with social ads that really perform

With targeted campaigns on Meta, LinkedIn and TikTok, you can reach exactly the people you want – at the right time, in the right format. No wastage. No distraction. Only performance.

Visibility in real-time environments

Our social campaigns take you directly into the feeds of your target group – where attention and interaction are highest. Emotional. Mobile. Efficient.

Platform-appropriate. Contextualised. Effective.

Adverts that bring leads - not likes

We don’t run image campaigns, but measurable performance ads focussing on applications, leads or purchases. Optimised for conversion, A/B-tested and tailored to funnel position.

More enquiries. More sales. Without detours.

Full control & data-based optimisation

You always know what works – and why. With tracking, target group comparisons and real-time data, we get more out of your advertising budget.

Every swipe counts. Every impression is measurable.

Our process - social ads with a system

Social ads roadmap.

We ensure that your adverts are displayed exactly where your target group is active – in the feed, in stories or between videos.
Our strategy follows a clear system: precise target groups, data-based tests and scalable formats.

We take your campaign forward step by step – data-based, scalable and efficient.

Social Ads Setup & Campaign Architecture

Target group analysis incl. platform selection (Meta, LinkedIn, TikTok)
Funnel structure: Awareness, Consideration, Conversion
Target definition (applications, leads, sales)
Building custom & lookalike audiences
Location, device type & time slot control

The result: campaigns that perform directly – without detours.

Adverts that don't distract - but perform.

Adverts with relevance instead of reach.
We don’t write image campaigns, but measurable performance adverts: Clear, mobile-optimised, funnel-appropriate.
Every ad is tested on the basis of real data and permanently optimised.

The result: adverts that sell – and are not just visible.

Social ads is not a sprint - it's a learning cycle.

Transparent campaign development in real time.
We continuously optimise what works – and throw out what doesn’t perform. No agency black box. No guessing game.

Live reporting & KPI monitoring (CPL, CTR, ROAS)
Platform insights from Meta, LinkedIn & TikTok
Weekly analysis & optimisation steps
Recognise & adapt target group shifts
Evaluate user behaviour across funnels

Result: Transparent decisions. Tangible progress.

More impact from every euro - with smart scaling & retargeting

One click is not enough. Repeating relevance pays off.
We bring back lost users in a targeted manner – with data-based retargeting and dynamic scaling according to funnel position and interaction.

Result: Less wastage. More sales. Clearly scalable.

Our social ads building blocks

Platform setup & tracking

We get your Meta, LinkedIn and TikTok campaigns ready to go: pixel and event setup, conversion tracking, custom audiences & GDPR-compliant target definitions – for a clean database.

Campaign structure & funnel strategy

We build scalable campaigns according to funnel stages: Awareness, Consideration & Conversion. Including segmentation according to target groups, end devices, formats and platform logic.

Retargeting & Lookalikes

We bring back users who have already shown interest – with dynamic ads & remarketing on Meta, TikTok or LinkedIn. And we find new target groups that tick just like your customers.

Display concepts & test systems

We create ad variants that perform – tailored to your target group, platform and funnel level. With A/B tests for visuals, CTAs & copy. Ongoing optimisation included.

More impact in social media - with a well thought-out structure, convincing creatives & smart targeting

Social ads only work if the target group, advert and timing are coordinated.
That’s why we don’t just create likes – we create structured campaigns that generate relevant enquiries.

Meta & Co. need clear campaign structures

Algorithms reward relevance: We structure your campaigns by funnel stages, target audiences, and ad formats. This way, Meta, LinkedIn, and TikTok know exactly what you want to show to whom.

Segmentation by funnel (Cold, Warm, Hot)
Separation by platform, placement, and goal
Custom Audiences, Lookalikes & Exclusions
Clearly defined conversion goals per ad set

Result: Better relevance. Lower costs. More revenue.

Smart retargeting & scalable audience logic

Only 3% buy on first contact. We bring back the rest – with dynamic retargeting ads and lookalikes based on your best customers.

Event-based retargeting flows (click, video view, website visit)
Dynamic funnel strategies per audience
Cross-platform matching (TikTok ↔ Meta etc.)

Result: You stay visible – without overwhelming your audience.

Conversions instead of clicks – thanks to optimized creatives

What matters is the action after the click. That’s why we always design your creatives in context with the funnel stage & landing page – and continuously A/B test them.

Format variety: Story, Feed, Reel, Carousel, Lead Ads
Scroll-stopping visuals & messaging per audience
CTA logic aligned with funnel (Discover now / Book now etc.)
A/B testing from hook to call-to-action

Result: Ads that don’t just stand out – but sell.

AI-supported social ads – the performance boost for your sales

Artificial intelligence is changing social advertising - we'll get you to the top of the feeds

Whether automatic target group expansion, dynamic creatives or Meta Advantage+: social ads are increasingly AI-driven – but only those who keep strategy, control and testing in their hands will win.
We combine artificial intelligence with human targeting accuracy – and ensure that your budget is invested in conversions instead of clicks

Features & services

AI-supported target group analysis

We analyse which personas, interests, behavioural patterns and conversion types really perform on Meta, LinkedIn or TikTok - and build lookalikes, custom audiences and funnel strategies on this basis.

AI campaign strategy

-Automated A/B tests for visuals, hooks & CTA combinations
-Dynamic creative playout (ad rotation, platform matching)
-Intelligent budget distribution according to funnel position & interaction
-Targeted use of Advantage+ & Automated Targeting (do not leave blindly)

Why this is important

Social Media Plattformen schalten immer mehr auf Autopilot – aber ohne klare Funnel-Strategie, Zielgruppenlogik und Conversion-Fokus verliert man Kontrolle über die Ausgaben.
Wir kombinieren die Power von Meta- & TikTok-Algorithmen mit psychologisch fundierter Copy, datenbasierter Aussteuerung und echtem Kampagnenziel: <b>Mehr Leads. Mehr Bewerbungen. Mehr Umsatz.</b>

What are the real benefits of social ads?

Real results from real campaigns – no like facade, but leads, applications and sales.

⌀ +3.6x ROAS

Return on Ad Spend (ROAS) across all platforms – through data-driven targeting, funnel optimisation and conversion focus.

Ø € 38 per lead

Return on Ad Spend (ROAS) across all platforms – through data-driven targeting, funnel optimisation and conversion focus.

Ø +20 qualified leads/month

Scalable demand through Meta, LinkedIn & TikTok – measurable directly in CRM, optimisable at any time.

What our customers say about us

Reviews

Evgenia Almai

Human resources / payroll accounting

Our collaboration with Weber Media has been consistently positive and rewarding. It was clear from the outset that they not only place adverts, but also offer a comprehensive consulting concept. Weber Media brings in diverse, fresh and creative impulses. The pleasant yet professional cooperation is particularly noteworthy. WEBer is always flexible and reliable, which is very important to us. Innovative and responsive to our specific customer needs, the team offers customised solutions that fit our requirements perfectly. We appreciate the agency's collaborative approach and their ability to react quickly to changes and continuously bring in new, creative ideas. The collaboration has exceeded our expectations and we look forward to further successful co-operation in the future.

Ann-Carolin Koschare

Marketing

Weber Media was recommended to us and after a familiarisation phase we have engaged the agency on a long-term basis. So far, we are convinced by the surprisingly fast successes. We are looking forward to further co-operation and can definitely recommend Weber Media. Autohaus Meyer GmbH

Rafael Sommerfeld

Regional Manager

An absolute recommendation! The cooperation with the agency was communicative at the highest level from day one - fast, clear and uncomplicated. Professionalism runs through every area here: from strategic planning to creative realisation. You immediately realise that real professionals are at work here. The availability and extremely fast response time are particularly noteworthy - questions or requests were always answered promptly and in a solution-orientated manner. The agency works innovatively and with its finger on the pulse - all measures were targeted, modern and had an immediate effect. Thanks to the digital marketing, we were able to significantly increase our visibility and reach and optimise our online presence in a targeted manner. In short: top performance - we look forward to working with them again!

Lisa-Marie Hohnsbehn

Head of Recruiting & Personnel Marketing

The expertise of Weber Media Consulting UG is outstanding. Weber Media works in a very structured and service-orientated manner and is always on hand to offer advice. Orders, requests and ideas are realised as quickly as possible, even if the requests are made at short notice. The cooperation takes place at eye level and in a very respectful manner. We are very satisfied with Weber Media and continue to rely on a strong and trusting co-operation.

Sandra Marszan

Referentin der Geschäftsleitung

Mr Weber from Weber Media is extremely professional and reliable. The cooperation is always supportive and the 24/7 availability has helped us enormously. He responds quickly to requests at short notice and brings a great deal of empathy and comprehensive expertise to every project. We can recommend him without reservation and look forward to working with him in the future!

Janina Schönau

Assistant to the management

Super service & performance! The co-operation is fun and we are very satisfied with the results. We look forward to planning and realising further topics and projects with Weber Media in the future.

Yvonne Chan

Management

Reliable, trustworthy, solution-orientated and responsive. You can rely on Weber Media!

Jan-Eric Reinhard

Member of the Executive Board

We are extremely satisfied with Weber Media! Our vacancies were successfully filled quickly, professionally and without the typical hassle of job boards. The whole process was simple, communication was excellent and the team was competent and committed.

Ronny Teuber

Managing Director

I commissioned a website from Weber Media. The realisation was fast and professional, adjustments were made promptly. Our communication was uncomplicated and led to the desired result. The previously discussed, completely reasonable price range was adhered to. Very happy to do it again! Top!

Mick Stommel

Assistant to the management

We are extremely satisfied with Weber Media's digital marketing advice. The team is professional, competent and always up to date with the latest digital trends. The collaboration was always pleasant and efficient.

Wolfgang Schlüter

Management

Many thanks for the good and trusting cooperation. We were able to achieve good results together. Strategically good preparation and realisation of the campaign.

Vivienne Hauke

Owner

Best realisation ever! Listen well and understand exactly what is wanted. They realise your own ideas and wishes very well and contribute their own ideas. We are very satisfied with Weber Media! Fast, reliable, creative, to the point, and very friendly! We look forward to many more years of co-operation. Thank you very much! We can't imagine a better agency!

Gunther Fröhlich

Owner

The colleagues from Weber Media did a very good job, fast, reliable and very cost-effective and sustainable support for our business. Thank you very much, keep up the good work!

Till Rüschmann

Marketing & PR

Weber Media helps us successfully in the area of recruiting and advises us professionally in many aspects of social media. The cooperation is always binding in terms of advice and deadlines, very pleasant to work with and at a high professional level. We will continue to rely on Weber Media in the future.

Jannes Weide

Managing Director

Great team and professional service. We are more than happy with the website and are now working with Weber Media on other topics relating to online marketing strategies and much more.

Dr. Becker

Dentist

Weber Media supports the Internet presence of our medical practice reliably, quickly and with predictable results.

Dr. Jan Nebendahl

Plastic surgeon

I am very happy with the result! The website was programmed quickly and the design was exactly what I wanted. What particularly impressed me was the reliable support - I always received a competent answer to my questions quickly. 100% recommendation. Many thanks for the great service!

Lukas Hildebrandt

Marketing Manager

Super pleasant co-operation. Thanks to the competent and smooth consultation, we as a company now have a completely different online presence. Very friendly staff. Gladly again!

Chia E

HR Management

Super competent and friendly staff. They helped me a lot, thank you very much!

Visible or just expensive? Find out!

Get your FREE initial social ads analysis with potential check now.

We check your existing account (or landing page) and show you
how many leads or purchases you can generate through targeted campaigns on Meta, LinkedIn & TikTok – transparently and without obligation.

How quickly do I see results with social ads?

You can see the first reach and interactions after just a few days - real conversions usually occur within 2-4 weeks, depending on the funnel, budget and target group. Thanks to our data-based setup, we optimise your campaigns for performance right from the start.

Is there a contract period?

No - we don't have any toggle contracts. We work on a performance basis, transparently and with a monthly cancellation period. You decide every month whether you want to join us for the next one.

For whom are social ads with Weber Media worthwhile?

Our clients are B2B and B2C companies that want to scale leads or applications - e.g. for services that require explanation, SaaS products, recruiting or high-priced offers. You don't need an influencer setup - just a real goal.

How do I know if the investment is worthwhile?

We provide an assessment of your industry, target group & creatives in advance. After setup, we track KPIs such as cost-per-lead, CTR, ROAS and conversion rate in your funnel. You can see transparently what works - and what we can improve further.

What sets you apart from other agencies?

We don't do social media - we do social performance.
We don't produce stories for your feed, we build measurable advertising campaigns with a clear funnel strategy, data-driven targeting and a focus on conversion. No gut feeling - 100% results-orientation.

Our services

Digital Marketing

Strategies that work – for measurable success. We develop customised digital marketing strategies that are precisely tailored to your company. Through targeted measures, we increase your online presence and ensure sustainable growth.

E-Commerce

Your Shopify shop – professional and strong-selling. We design and optimise your Shopify online shop for maximum performance. With an appealing design, user-friendly navigation and effective sales strategies, we take your e-commerce business to the next level.

Digital Recruiting

Find top talent – efficiently and purposefully. We support you in attracting qualified specialists through digital recruiting strategies. With customised campaigns and appealing career pages, we reach the right candidates for your company.

Web Development

Websites that impress – functionally and aesthetically.
We create customised websites that are not only visually appealing, but also technically impressive. With modern design, responsive implementation and SEO optimisation, we ensure your successful online presence.